How an Innovative Mind-Set Will Move Your Marketing Forward

How an Innovative Mind-Set Will Move Your Marketing Forward

To succeed in a dramatically changing industry, health systems need to adopt new and smarter approaches to delivering care. As the chief interface between provider and consumer, marketing can play a huge role in this shift. 

The session draws on our new Innovative Perspectives paper, “Bring Innovation to Your Marketing Strategy,” written by Hitchcock Marketing & Communications president Jean Hitchcock and Heidi Schulte, vice president of solution consulting at Healthgrades.

View this webinar to learn about:

  • Key steps and approaches followed by successful innovators
  • Real-life healthcare marketing innovations making a difference for their organizations
  • What to look for in a vendor who can help you innovate


To bring real innovation to healthcare, health systems need to leave their comfort zones and adopt a new mind-set. This webinar will equip you for the task ahead.

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