Delivering Value to Consumer-Patients Using Proven Retail, Hospitality, and Banking Strategies

Market forces spanning consumer expectations, regulatory dynamics, and technology advances have transformed - often disruptively - the demands on the modern healthcare strategist. In response, solution providers have unleashed a tempest of technologies, often "pouring concrete" based on yesterday's paradigm.

Converting these challenges into opportunities, Tampa General Hospital has leveraged pioneering technologies and practices from progressive consumer markets to launch an omnichannel patient interaction framework. This platform will ultimately extend into population health, telemedicine and concierge services. This video case study will illustrate proven strategies and practices gleaned from hospitality, banking, and retail markets to reshape how healthcare delivers value to the modern consumer-patient.

Presented by: Rich Phillips, CTO, Tampa General Hospital

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