Build Better Experiences
Healthgrades’ Content Management System allows users to create sophisticated hospital websites, landing pages, micro sites, and mobile sites with an intuitive authoring and editing platform that, once set up, anyone can use – no coding required. As a Healthcare CMS, its sophisticated security and access control model provides a straightforward way to maintain control over brand integrity, workflow, or other elements where compliance is a desire or requirement. Prepare and manage content such as images, videos, and other digital assets for reuse across every digital channel. Shared permission-based access gives you the flexibility and control to maintain brand consistency regardless of format or location.
Launch Content at Scale
Maintain brand standards and quality control with a framework / component-based approach that cuts implementation times in half. The true, multi-tenant SaaS-based architecture allows developers to build and deploy as many projects simultaneously as needed – and release them on independent timelines. Regional marketers can control and modify templates for their sites themselves.
Healthgrades’ CMS architecture is separated into two conceptual areas: content management and content delivery. This separation, called decoupled deployment, is key to the platform’s ability to support digital content delivery on any device via any channel, regardless of the underlying technology. Unlike traditional Content Management Systems that try to dictate where you can go with your hospital website design, Healthgrades provides total design freedom.
Optimize Performance and Conversions
Derive actionable insights about consumer content preferences and content conversion performance to improve your content strategy and content marketing in real-time. In a single dashboard, you get targeting and A/B testing results, social media analytics, and conversion results.
Maximize Investments and Partnerships
Marketing teams can struggle to move their projects ahead with limited available bandwidth f rom their busy IT teams. Healthgrades ensures marketing succeeds by taking care of all the day-to-day tasks of content management in a complex platform. We handle everything from hardware and software maintenance to testing and performance optimization, security compliance, and more.
Our Content Management System’s decoupled architecture makes it easy to integrate seamlessly with enterprise, CRM, marketing automation, and analytics platforms. Leverage a growing library of pre-built connectors that are made available for immediate re-use across all implementations and instances.
No matter your healthcare organization's size, Healthgrades' CMS is architected to help you reach your goals.